According to Madison Avenue media buyers, who spoke with AdAge, Apple's unwillingness to share large amounts of consumer data is hurting its iAd business by slowing development of ad products. It is reported that Apple doesn't have a large sales team in advertising and doesn't have official sales targets for iAd business. Perhaps the biggest … [Read more...] about Apple's unwillingness to share data hurts iAD business
Check out this video from Nissan detailing a new iPad ad to promote its 'Self Healing Paint' technology. Nissan created the first in the auto category a technology called the Self Healing Paint. It basically makes your car scratch proof. It's a special feature only available on very select models targeted at the affluent, tech seeker. TBWAG1 Paris in partnership with DAN Paris … [Read more...] about Nissan Uses Innovative iPad Ad to Promote Its 'Self Healing Paint'