With Google stock surging to an all-time high of $916 and Apple’s trading 39% below its September 2011 peak, Google has positioned itself to grow — in part by taking a bite out of Apple’s customer base — on five fronts.
Google’s primary source of profit is search-related advertising while Apple’s is consumer hardware. And Google’s five-front assault on Apple’s profit model takes advantage of that difference.
Here are five of Apple’s fronts and how Google is attacking them.
– Apple maps
But with its five-front assault on Apple, it looks like Google is winning the war for the future.
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