Customers are already in line for the iPhone 5S before Apple has even announced the device and two weeks before its expected release.
Two representatives from SellYourMac arrived at the Fifth Ave store today to begin their two week campout only to find that they weren’t even the first ones in line. Two other campers took the first spots last night.
— Justin (@SYMJustin) September 6, 2013
Often the first positions in line are taken by companies or startups looking to promote their products with some free publicity. Of course, there are those who lineup just to sell their spot to others.
Apple Store staff has yet to talk to those waiting in line; however, they’ve queued up at the usual spot on the plaza outside of the flagship store.
Apple is expected to unveil the iPhone 5S and iPhone 5C on September 10th. Currently, launch date rumors are pegging September 20th as the release date.